Information sources of agricultural extension specialists in Indonesia
Paul Mundy, PhD dissertation (mass communications), 1992, University of
Wisconsin-Madison
Contents
Summary
This study aimed to discover:
- Where do Indonesian agricultural extension subject-matter
specialists (SMSs) obtain technical information?
- Why do they use certain sources?
- How important are research-extension linkages relative to other
problems facing extension?
- How quickly do research-derived technologies spread among SMSs?
- What are the SMSs' unmet information needs?
Where do SMSs get information?
| Main sources |
Other major sources |
Relatively unimportant |
- Field agents
- Other SMSs
- Farmers
- Superiors
|
- Agricultural press
- Extension publications
|
- Research publications
- Direct contacts with researchers
|
Why do they use these sources?
SMSs tend to obtain information from a source if:
- The source is familiar
- They think it is locally relevant
- It is close by and accessible
- It is timely.
|
There is some evidence that SMSs use a source if:
- It is easy to understand and use
- It is credible and complete
- They think it is their job to use the source.
|
The source type is important in determining which factors influence the amount
of information an SMS obtains from the source.
How important a problem is poor linkages?
Research-extension linkages are an important problem in Indonesia -- second only
to the SMSs' mobility.
How quickly do technologies spread?
Information flows are slow: it takes about two years for news
about a new technology to reach 50% of the SMSs, and about six years for
the news to reach 80%.
What are the unmet information needs?
The main unmet information needs are in:
- Regional planning
- Farm systems analysis
- Horticultural crops
- Post-harvest processing of crops and livestock
- Livestock feedstuffs
|
Study methods
I conducted two nationwide mail surveys of a stratified random sample of
livestock and food-crops SMSs working at province and district-level offices and
Agricultural Information Centers. Response rates were 72% (valid n = 280)
and 75% (valid n = 165). I also conducted personal interviews with 101 SMSs,
local extension officials and other persons connected with the Indonesian research and
extension systems. |